Archive for February, 2015

How to Create a Great Staff Bio for MyProViewer

Friday, February 27th, 2015

How often do you choose to use one company over another, because of a positive employee experience you had? If you’re anything like us, it’s a lot. The staff of any company or organization has the ability to make or break a business. Good employees make a difference.

Patients (and people, in general) like to know and be known; MyProViewer is the perfect way to facilitate such an experience.

MyProViewer for your waiting room

Use MyProViewer as an opportunity to show off your amazing staff to patients! Displaying staff bios serves as one more way to personalize your patients experience. Patients who connect with your staff, in both a personal and professional way, will leave more satisfied with their office experience than those who don’t.

Wondering what to include in an effective staff biography? We’ve included a few key points, below, to keep in mind while creating bios for your office staff.

Essentials of An Effective Staff Bio

  • A photo!

Don’t include just any photo, make it a great photo. A picture really does say a thousand words–and it will either capture the interest of those in the office, or it won’t.

Check out some of the staff bio photos on valiocon.com for ideas, and check out their short but sweet bios while you’re at it!

  • Consider the audience

Keep in mind who you are writing for as the bio is created. Whatever is written should be personal, but professional.

  • Include a meaningful quote

A quote by a well-known figure (either historical or present-day) can share a lot about who a person is.Keep the quote encouraging and genuine.

  • Add personality!

Include hobbies, keep it light-hearted, and make the bio FUN! Don’t be scared to create a laugh. That’s one of the best ways to connect with those people who come into your office.

  • Question and answer

A Q&A can be an effective and creative way to share information about your staff members. The better the questions, the better the bio.

Here is a list of 100 questions to use as a resource. We especially love the first one!

  • Include the whole team!

Last, note that everyone should be included in a staff bio, not just the top company leadership. This demonstrates that your staff is a team, and every member of the team plays a vital part in the success of your company.

It’s All about Connecting!

If you have fun creating content for MyProViewer, readers are going to have fun reading it! FUN and personalized staff bios are just one more way to connect with your patients. Now what office doesn’t want that?

The MyProViewer Team

It’s What Your Waiting Room is Waiting For!

 

“Yes!” to MyProViewer!

Wednesday, February 18th, 2015

Lucille Ball once said, “If you want something done, ask a busy person to do it. The more things you do, the more things you can do.”

While this old adage seems to defy logic, it also carries a degree of truth. These “yes” people know how to prioritize tasks, and how to check them off the to-do list. This is the sort of person you want in charge of the MyProViewer in your office!

If you want to maximize the benefits of MyProViewer, regular updates are a must.

Consider MyProViewer as one more social media platform that can and should be refreshed with frequency. Adding to facebook, Google+, LinkedIn, and Twitter? Time to add to MyProViewer!

Market your business with relevant and engaging content for your viewers. Show your patients that their in-office treatment has the ability to change their life for the good, more than you tell them.

Patients will love the information and humor you bring to their experience in your waiting room.

Content Options

Feeling stuck? The video below explores ways to choose a template, choose a theme, and add your own content to MyProViewer. Templates even include pertinent content for various industries! If you don’t have time to find relevant content, we’ve already done it for you!

Beyond “Yes” People

If there aren’t any obvious “yes” people in your office, put the employee who exercises the most in charge of MyProViewer. We’re serious!

Several studies have found that regular exercise increases productivity throughout the day. Exercise is good for your heart and your mind! And perfect for that motivated operator of your in-office MyProViewer!

Have Fun With It!

You’re half-way there, now is the time to make the most of what you’ve got. HAVE FUN updating your content so that patients know who you are and what you’re about.

MyProViewer offers marketing, with a purpose.

The MyProViewer Team

It’s What Your Waiting Room is Waiting For!

 

Join My Pro Viewer at the AAO Annual Conference!

Thursday, February 12th, 2015

The American Association of Orthodontists (AAO) Annual Conference is almost upon us, and MyProViewer will once again be exhibiting! Find out more and register online for the event at the AAO website.

MyProViewer in California!

 Event Information

  • Who? You! There is something for everybody at this 4-day workshop! Check out the program schedules for doctors, orthodontic staff program, and special events and business meetings.
  • Where? San Francisco, CA!
  • When? May 15th-19th, 2015
  • Why? This event is packed-full of resources for your practice, including new technology (like MyProViewer) that can only help your business.

We hope to see you there!

The MyProViewer Team

It’s What Your Waiting Room is Waiting For!

MyProViewer & YOUR Practice: The Why

Wednesday, February 4th, 2015

“We are extremely happy with MyProViewer and how it has changed the experience of those waiting in our reception area. Our patients, and their families, are captivated by the information that is being delivered through MyProViewer. There has been an increased awareness of the orthodontic treatment process that only makes our job easier.” – Anonymous

Beyond using MyProViewer as a marketing tool or to showcase patient transformations, MyProViewer is the perfect tool for building credibility and delivering engaging information to your patients!

Why does Using MyProViewer Matter

Build Credibility

By using MyProViewer to display patient transformations, up-to-date statistics, and customer satisfaction surveys (among other things), you are developing credibility among your clientele. They will trust your abilities because they have seen your abilities.

One More Way to Deliver Information  

We are inundated with advertisements everywhere!

So filled are our eyes and ears with these messages that Marcia Hoeck of A Purposeful Business states that we need to see or hear an advertisement up to 56 times before it’s retained. 56 times!

That is a lot of time and work and money.

MyProViewer serves as a tool that allows patients to get more information, one more time. It’s simply another avenue for marketing success.

Join successful orthodontic and dental practices around the world and find out how MyProViewer can benefit your company today!

The MyProViewer Team

It’s What Your Waiting Room is Waiting For!