Here’s a quick recap of what’s come before in this series on increasing patient satisfaction.
First, we discussed how you can make a good first impression on patients with MyProViewer.
Second, we looked at how you can build deeper relationships with patients using MyProViewer.
Third, we described how MyProViewer can help with patient compliance.
In this fourth and final installment, we want to look at how MyProViewer can increase referrals and perpetuate patient satisfaction.
Got Referrals?
If you want to build a successful practice, cultivating new relationships is key. Satisfied patients will most often result in repeat business, but first, you have to establish those new relationships. One great way to do that is to ask your current patients for referrals.
A referral is often as simple as this:
“If you enjoyed your experience here, please tell your friends about us.”
The point is, you’re leveraging the goodwill you’ve built up with existing patients to earn new business affordably. And not only is it less expensive than traditional advertising, but referrals are also much more effective. According to research firm Nielsen:
“The advice of family and friends is the most persuasive when looking for information about new products.”
Getting a patient to recommend your dental practice and services to their friends and families is significantly more effective than any other method of attracting new patients! Fortunately, you have a tool to help you: the MyProViewer.
Getting Referrals with MyProViewer
Asking a patient for a referral directly, in person, can work with enthusiastic patients. However, you want to take care in how you approach such requests and how frequently you make them. There’s a better way!
Using MyProViewer, you can be subtle or direct when asking for referrals based on your level of comfort. One effective phrase to incorporate into your MyProViewer content could be:
“A referral is the highest compliment you can pay to us.”
Regardless of how you phrase it, MyProViewer sparks the idea of referral in your patients’ mind without you ever having to bring it up yourself. If you include occasional requests for referral in with the rest of your MyProViewer content — and focus on great relationships with your patients in the meantime — then the referrals should start flowing!
Do you think if a patient’s friend asked them which dentists or orthodontists to use in the area, your patient would recommend you? Thanks to MyProViewer, you should now be able to answer that question with a resounding yes!
The MyProViewer Team
It’s What Your Waiting Room is Waiting For!
